Burger King Wins Whopper Sized Award

Earlier this year, Burger King launched an ad that quickly became surrounded by BUZZ as we’ve defined it here at Speaking Human. It infuriated some, created controversy and understandably so, got people questioning whether this was a smart move on behalf of the brand. It seems to have paid off, at least in part, as the brand and ad agency who created it received a high profile award from Cannes Lions for the initiative.

SOURCE: YouTube
BRAND: Burger King
AGENCY: DAVID

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