AdWatch: BMW | Newfangled Idea

AdWatch: BMW | Newfangled Idea

Watch this humorous commercial from the 2015 Super Bowl, which shows Katie Couric and Bryant Gumbel having a similar reaction to BMW’s all-electric i3 that they did to the internet back in 1994.

ADWATCH CREDITS...

ADVERTISER: BMW

AGENCY: KBS+P

FIRST AIRED: 2015

Want more ads?

Are you looking for a specific commercial or branded ad, but can't find it anywhere? It might be on Speaking Human's AdWatch, a repository of great ads that have made it into the Speaking Human Universe.

MORE HUMAN STUFF

WORTH EXPLORING

Say My Name

Say My Name

We explore movies named after their main characters and debate whether that kind of title is iconic branding… or a marketing handicap.

Merrell Wants the Outdoors to Feel Less Like a Fitness Exam

Merrell Wants the Outdoors to Feel Less Like a Fitness Exam

Merrell’s new “It Starts Outside” platform broadens the outdoor category by making the first step feel more welcoming and less intimidating.

Episode 205: Cringiest Pharma Commercials

Episode 205: Cringiest Pharma Commercials

We tip off a March Madness–style bracket to crown the most cringe-worthy pharmaceutical commercial.

You have Successfully Subscribed!

You have Successfully Subscribed!

Pin It on Pinterest

Shares

Share This