Levis wants you to put yourself into their jeans by making the characters in this ad invisible. Marvin Gaye’s “Let’s Get it On” helps set the mood, and gives the jeans a classy, nostalgic feel.
ADWATCH CREDITS...
ADVERTISER: Levi Strauss & Co.
AGENCY: TBWA\Chiat\Day San Francisco
FIRST AIRED: 2000
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