Uber Drives Cleaner Image with Recent Rebrand After speeding out of the gates to become one of the hottest startups of the decade, Uber has spent the last year in the news for all the wrong reasons. Claims of harassment and discrimination from the company’s...
‘She Can STEM’ Campaign Aims to Empower Young Women Seeing is believing. That’s the premise behind a new public service campaign, which seeks to make young women believe they can have a future in STEM (science, technology, engineering, and...
Nike Catches Controversy & Conversation with Kaepernick Ad Nike is pretty good at advertising. For proof, see this. Or this. There’s decades of data to support this claim. So it’s safe to assume the brand knew exactly what it was doing when it signed...
Rising Brand Casper Makes Dreamery a Reality in NYC The Casper brand is buzzing like an alarm clock these days. Though only four years old, Casper has grown by leaps and bounds in that time. The online mattress retailer has scored high points with sleepers for its...
Nike Serves Up Ace Serena Williams Ad that Melds Time Together Beautifully Editing can be an amazing tool. For a prime example of the propulsive, mesmerizing effect of seamless editing, check out this new Nike commercial focusing on tennis star Serena Williams. The...
