5 Reasons We Love(d) Dos Equis ‘Most Interesting Man in the World’ Campaign On a recent episode of our podcast, we shared one last drink with the advertising icon whose “beard alone has experienced more than a lesser man’s entire body”. We’re...
3 Things We Learned from Our Interview with Voiceover Artist Kelley Buttrick On our podcast we recently had the pleasure of interviewing Kelley Buttrick. Kelley is a voice artist who specializes in matching the right vocal attitude to fit the message for efforts...
The Most Awesome Marketing Efforts of 2015 Last year on our podcast, Speaking Human, we launched the inaugural Awesome Awards to honor the marketing efforts that grabbed our attention and stuck in our memories throughout the year. Now we’re back again to present...
Is This Divisive Holiday Commercial Good Marketing? This holiday commercial from EDEKA, a German supermarket chain, created something of an email sensation in our MONSTER offices. Reactions to the ad ranged from teardrops to belly laughs to head scratches. It also...
Should Your Brand Abandon Black Friday? A few years ago on our podcast, we discussed the way Black Friday was quickly growing and expanding like an alien blob swallowing everything in its path. This was around the time more stores decided to open their doors on...
3 Awesome Innovations That Won Awards At This Year’s Cannes Lions Festival of Creativity Each year the Cannes Lions International Festival of Creativity honors the best of the best in creative marketing. The 2015 Cannes Lions Grand Prix winners were a...