The Most Awesome Marketing Efforts of 2015

The Most Awesome Marketing Efforts of 2015

The Most Awesome Marketing Efforts of 2015 Last year on our podcast, Speaking Human, we launched the inaugural Awesome Awards to honor the marketing efforts that grabbed our attention and stuck in our memories throughout the year. Now we’re back again to present...
Is This Divisive Holiday Commercial Good Marketing?

Is This Divisive Holiday Commercial Good Marketing?

Is This Divisive Holiday Commercial Good Marketing? This holiday commercial from EDEKA, a German supermarket chain, created something of an email sensation in our MONSTER offices. Reactions to the ad ranged from teardrops to belly laughs to head scratches. It also...
Should Your Brand Abandon Black Friday?

Should Your Brand Abandon Black Friday?

Should Your Brand Abandon Black Friday? A few years ago on our podcast, we discussed the way Black Friday was quickly growing and expanding like an alien blob swallowing everything in its path. This was around the time more stores decided to open their doors on...

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