Even More Tips For Effective Email Marketing (The Sequel!) In 2011, the typical corporate user sent and received about 105 email messages per day. 66% of people under age 30 use their smartphone or cell phone to access email. Email marketing remains a vital and...
12 Tips For Effective Email Marketing An estimated 3.146 billion email accounts existed worldwide at the end of 2011. According to Nielsen, 50% of consumers trust information in the emails they sign up for. What do these stats tell us? In a nutshell – email matters....
What Do You Think Is The Most Effective Method Of Direct Marketing? A great question recently popped up in the Answers section of LinkedIn, a place where professionals congregate to provide answers to submitted questions. The answers to this question illustrate the...
Is Your Online Marketing Content Rich With Subtext? Creeping below the surface of all your Web marketing content, there is a powerful force. (Or there should be anyway.) This force influences potential customers or clients far more than any noun, verb or adjective on...
When is the Right Time to Send Emails Email Marketing – Traditionally, emailing your customers on Tuesday or Wednesday mornings has worked wonderfully. It’s always a good idea to stay away from emailing on the hour (try 10:13 am EST). The rationale is that...
Creating an Emotional Connection We consume information from various sources throughout the day. I tend to read everything from technology reports to marketing research articles. This excerpt really hit home and I forwarded it on to my colleagues. Let me know your...