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Episode 128: Brands Making Quarantine Better

What’s in Episode 128?

We isolate some of the brands and products rising up to make life a little easier during this strange stretch living in lockdown.

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Episode 209: Beamers, Beavers & Broken Search

Episode 209: Beamers, Beavers & Broken Search

We gnaw into three recent marketing stories that have people talking—from a beaver mascot lawsuit to the changing world of Google search to BMW owners getting served Spider-Man ads in their cars.

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Episode 210: Goodhart’s Law

We examine why chasing marketing metrics can sometimes make those metrics meaningless and what “going viral” really means in today’s landscape.

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