The fashion industry produces some of the largest amounts of pollution on the planet. Clothing companies are attempting to combat this pollution by switching to more sustainable practices. H&M is one of those businesses vowing to make a difference. The fast fashion company is producing environmentally conscious clothing while sticking to its low prices. H&M is also using its analytics and AI department to minimize waste by precisely ordering the exact amount of materials the company needs. Its goal is to use 100% recycled/sustainable materials by 2030. With climate change gaining traction and people switching to more sustainable brands everyday, H&M is definitely a brand to look out for in 2020 and beyond.