Planet Fitness, known for their low prices, friendly staff, and positive environment believes in the everyday Olympian. To prove it, they’ve unleashed a new promo that highlights their sponsorship of Olympians, like people who live in Olympia, Washington.

Sure it’s a little silly, but we’re fond of this ad spot from Planet Fitness. Everyday Olympians is a testament to how Planet Fitness consistently speaks human to their target audience and keeps reminding people that the fitness center franchise, headquartered in New Hampshire, is not like other gyms in the marketplace.