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MOVIES & MARKETING PODCAST SERIES

Pixels to Premiere: The Minecraft Movie Machine

In a world where movies rely on marketing more than ever to connect with audiences, one podcast aims to make sense of it all…

What’s in this episode?

We dig into the marketing efforts that helped turn pixelated blocks into a blockbuster success.

 

On today’s episode we’re talking about A Minecraft Movie.

Think Barbie had a lot of product tie-ins? That was just the warm-up. For A Minecraft Movie, Warner Bros. teamed up with 45 different brands—we’re talking McDonald’s, Doritos, Oreo… basically the whole snack aisle. Follow along as we talk about the movie’s marketing.

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Monkey Movie Mount Rushmore

In honor of the release of Primate, we share some legendary cinematic simians that rewrote the rules of monkey business and had audiences going bananas.

The Criterion Closet

We open the door on Criterion’s physical media treasure trove to see what all the buzz is about.

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Hail Mary Marketing

From trailers to taglines to TikToks, we assess every aspect of the marketing for “Project Hail Mary” to see if it’s ready for launch.

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