Ryan Reynolds (the guy who played in Deadpool, Deadpool 2, Deadpool PG-13 and the recently announced Deadpool 3 ) is known for his keen sense of humor, both on and off Hollywood’s big screen. As part owner of Aviation Gin and Mint Mobile, he’s been integral in the advertising and marketing efforts both companies have developed.

Most recently, he left Mint Mobile subscribers with a humorous voicemail message that notified them of unlimited data they could use during the COVID-19 crisis. The rambling message is a recognizable trademark of Ryan Reynold’s style, and is a fantastic example of the human touch we need from brands today.