2020 has turned out to be the longest year for everyone, but we’ve finally made it to the holidays and the end is finally near. As many brands unleash their holiday advertising, Planters graced the world with an ad featuring their resurrected peanut mascot, now quite a bit older than we last saw him. Is it weird that he’s aged considerably in one calendar year or that he’s experiencing the holiday season for the first time and receiving guidance from a magical snowman? If you would have asked us last year our answer might have been different, but after this whirlwind of a year, we’ll accept this strange, nutty reality with open arms.

The Speaking Human takeaway? Sometimes brands can reflect the how you feel.