Web Series Review: Lacta Chocolate ‘From the Start’ I Want Chocolate! And I Have a Chocolate Allergy! That’s right, fair reader! I have a chocolate allergy. When most people hear this they say, “Oh no! How do you live? How do you live?” I say I’ve gotten...
7 Examples of Strong & Effective Mission Statements What makes a great mission statement? That can be a tough question to answer since mission statements take so many different forms within different organizations. Still, it’s a question we attempted to...
A Visual Journey Through the Growth & Evolution of PayPal At nearly 20 years old, PayPal is a staple of the online world. Many of us started using PayPal as a result of the company’s early 2000s partnership with eBay—a smart business move which resulted in...
Brand Redesign: The Evolution of YouTube If you’ve spent any quality time with YouTube, you might have noticed a slight change in the way the brand is representing itself. YouTube recently updated the brand to be more flexible across the infinite number of...
Brand Film Review: Beyond Money, Beyond Banking, Beyond Advertising This may be a first here people. Well, a first for me. I’m new to this branding game. My experience is film criticism on the blogosphere, but the other day, while thinking of ads, I wondered, “Huh?...
Twitter Reactions to the ‘Game of Thrones’ S7 Finale The HBO series Game of Thrones began its seventh season more popular than ever. The July 16 season premiere was watched by 16.1 million people across cable and streaming as it aired (not including...
