A Snack Company’s First Outdoor Ad Was Only Seen by a Pigeon and a Runner 2020 was a crazy year for everyone. Events were cancelled, plans inevitably changed and work environments transitioned to a more online format. It was a year in which we had to be able to...
Choosing Quality Over Quantity in the World of Influencers Influencer vs Micro-influencer Influencer marketing is when a brand partners with top content creators, boasting hundreds of thousands to millions of followers, to promote their products. Micro-influencer...
3 Reasons Why Companies Should Use Virtual Influencers What is a virtual influencer? Essentially, it’s a computer generated person. In many ways, virtual influencers are like traditional human influencers, except they “live” to serve the brands...
Pinfluencers Inspiring Consumers for Their Next DIY Idea, Home Project and Meal Time This article comes to us from the Speaking Human University Program, which gives voice to the opinions and perspectives of the next generation of consumers and marketers… How...
Brands connecting people during social distancing As we write this article, many people have already felt an impact from coronavirus COVID-19. The world is dealing with this pandemic together, and we’re all working through it one day at a time. One thing is certain,...
A Sneak Peek at Behind-the-Scenes Marketing This article comes to us from the Speaking Human University Program, which gives voice to the opinions and perspectives of the next generation of consumers and marketers… Imagine living in a world where you could see...
