Little Caesars’ collaboration with Sony Pictures brings fans the new Webberoni Pizza—and an immersive recreation of Peter Parker’s apartment. Pizza, Pizza—and Webs! Founded in 1959, Little Caesars has spent more than six decades building its reputation on hot,...
John Oliver, host of HBO’s Last Week Tonight, has challenged Buc-ee’s to sue his newly created parody brand, “Buc-Off.” Identifying the Target and Gathering Intel Over the years, Buc-ee’s has filed more than a dozen lawsuits involving its trademarks and branding. The...
Kraft Heinz and Disney have entered a long-term partnership that brings iconic food brands into the Disney universe, creating new opportunities for both companies to connect with families where memories are made. A Natural Pairing Some brand partnerships feel forced....
Would You, Could You for a Ticket? Spotify has released a humorous new advertisement imagining the outrageous lengths fans would go to just to score concert tickets. In a series of exaggerated scenarios, people wait in a scorching desert, sneak away from a funeral,...
When FIFA tells brands to disappear, some of them find a way to become even more visible. That has been one of the more entertaining marketing stories surrounding the 2026 FIFA World Cup. Because of FIFA’s strict sponsorship rules, stadiums hosting World Cup matches...
The Kick-Off Two popular brands have come together for a recent campaign that might make people delay their commercials snack break. DICK’S Sporting Goods has collaborated with Adidas to release a new campaign called “Where It All Kicks Off” as excitement builds for...
