In under 24 hours, the Reese’s dropped a tight 15-second spot after Taylor Swift’s album news, matching its signature orange to Swift’s “Orange Era,” and teased a Reese’s-Oreo team-up “from the vault.” The media push was everywhere you looked: a full-day...
Over the past few years, McDonald’s has been testing a nostalgia play—sneaking the Hamburglar back into ads, letting the Grimace Shake go gloriously viral, and generally dusting off its pre-2000s identity. Those toe-dips set the stage. Now the brand is diving in with...
When your message is simple, the delivery makes all the difference. Telstra wanted to tell people it blocks millions of scam attempts every day—a clear, valuable message, but not exactly popcorn entertainment. The challenge? Making it stick in people’s minds. Their...
Taco Bell’s app isn’t just for late-night cravings anymore—it’s for building your personal taco empire. Their new Fan Style feature lets you customize an order (extra salsa, no lettuce, triple cheese—live your truth), save it with a name, and share it with friends....
Nearly 30 years after Happy Gilmore turned golf into a contact sport, he’s back—this time driving innovation in audio entertainment. To promote the upcoming Happy Gilmore 2 on Netflix, a playable mini-golf game called The Happy Gilmore 2 Tournament has teed off inside...
Astronomer, the data pipeline company no one had heard of until it went full soap opera at a Coldplay concert, is back in the spotlight—this time on its own terms (sort of). After its CEO and head of HR were caught lip-locked on a kiss cam, prompting mass social media...
